PDFWAC 284-50-130

Disparaging comparisons and statements.

An advertisement shall not directly or indirectly make unfair or incomplete comparisons of policies or benefits or comparisons of non-comparable policies of other insurers, and shall not disparage competitors, their policies, services, or business methods, and shall not disparage or unfairly minimize competing methods of marketing insurance.
[Order R-73-1, § 284-50-130, filed 2/28/73, effective 4/1/73.]