When these rules require notice of environmental document preparation or availability, as a lead agency the department shall give public notice by using at least one of the following methods:

(1) Posting the property, for site-specific proposals;

(2) Publishing notice in a newspaper of general circulation in the county, city, or general area where the proposal is located;

(3) Notifying the news media;

(4) Directly notifying local jurisdictions affected by a proposed action.